Different paths. Same goal: growth built on clarity, credibility, and momentum.
At Enablement Partners, you can strengthen your foundation three ways:
- Paid Assessment – get a more detailed analysis of where you are now against the competition and category your in.
- Enablement Academy (Self‑Guided) — learn the frameworks, do it at your pace.
- Enablement Sprint (We Work With You) — short, focused engagements to implement fast.
We’ll never push you into any programs. The free assessment points to what matters most right now, and we tailor recommendations accordingly.
Free Assessment
A quick snapshot to uncover your strengths and gaps.
Who it’s for
Leaders who want a fast, honest view of where their marketing foundation stands before committing time or budget. Perfect for startups, growing tech companies, and MSPs looking to see what’s working—and what’s missing.
Engagement format: Assessment
Our short online assessment evaluates your clarity, positioning, partner alignment, and credibility. You’ll receive a summary showing where your messaging and strategy are strong and where improvement will make the biggest impact.
What’s included
- Simple online questionnaire (10–15 minutes)
- Snapshot report of your results
- One follow-up email with recommendations and next steps
- Option to schedule a call to review results together
Outcomes
- Awareness of what’s working and what needs focus
- Confidence in where to invest your time next
A clear starting point for your marketing foundation.
Enablement Academy
Launching Q126!
Learn the frameworks. Apply them at your pace.
Who it’s for
Leaders and teams who prefer DIY with proven structure—founders, practice owners, product/partner leads.
What you get
- Modular courses across the four focus areas:
- Messaging Clarity — value prop, narrative, and messaging framework.
- Product Launch — positioning, launch plan, sales enablement checklist.
- Partner Advantage — channel, technology, and alliance strategy.
- Trust Transfer — vendor co‑validation, customer proof, peer‑to‑peer credibility.
- Templates & checklists you can use immediately (one‑pagers, battle cards, launch plans, narrative frameworks).
- Short video lessons and quick “apply it now” exercises.
- Optional add‑ons: feedback sessions or doc reviews (only if you want them).
Outcomes
- Clear, repeatable messaging your whole team uses.
- Launch plans that reduce chaos and increase adoption.
- Partner programs that amplify your reach (without diluting focus).
- Credibility assets that shorten sales cycles.
Time commitment
Typically completed in bite‑size sprints over 2–6 weeks, depending on your pace.
We have a waitlist to be notified once this program is available.
Paid Assessment
Deep insight, actionable direction, and a prioritized roadmap.
Who it’s for
Companies that want an expert-guided review before making changes—or those who know something isn’t working but can’t pinpoint why.
Engagement format: Consultation + Analysis
We dive deeper into your messaging, launch readiness, partner programs, and trust-building strategy to identify what’s helping and what’s holding you back.
What’s included
- Up to 20 hours of expert time (meetings count as billable hours)
- Discovery sessions with leadership
- Review of existing marketing materials, positioning, and partner communications
- Written recommendations and prioritized roadmap
- Optional walkthrough of findings with Q&A
Pricing
$995 (includes 20 hours)
Additional time billed at a discounted rate of $65/hr
Outcomes
- A clear understanding of what’s driving or limiting your growth
- A practical, prioritized action plan for improvement
Strategic recommendations you can implement internally or through Enablement Partners
Enablement Sprints
Hands‑on help to build (or fix) your foundation fast.
Who it’s for
Teams with tight timelines or limited bandwidth who want expert guidance and tangible deliverables.
Engagement format: Sprints
Pick one sprint at a time (based on your assessment), or stack them when needed.
- Messaging Sprint
- Discovery sessions with leadership
- Narrative + value prop + differentiation
- Messaging framework (site + deck + campaigns alignment)
- Deliverables: Narrative doc, messaging framework, homepage/one‑pager copy.
- Launch Sprint
- Positioning, ICP/buyer insight, launch plan & timeline
- Sales enablement set (deck, battle card, talk track)
- Deliverables: Launch plan, positioning brief, sales kit.
- Partner Advantage Sprint
- Clarify partner types (channel, technology, strategic alliances)
- Program design + co‑marketing plan (in collaboration with The ICN Group for channel ops)
- Deliverables: Partner strategy brief, program outline, joint value prop & campaign plan.
- Trust Transfer Sprint
- Vendor alignment strategy, customer proof pipeline, peer‑to‑peer plays
- Deliverables: Proof plan, 2–3 credibility assets (case/story outlines, validation copy), rollout plan.
How we work
- Weekly working sessions + async collaboration
- Iterative drafts with clear acceptance criteria
- Practical, ready‑to‑ship deliverables—not theoretical decks
Outcomes
- The right story, in the right format, ready for sales and site.
- A launch (or relaunch) that builds momentum.
- Partners who extend your brand—and help sell.
Credibility that accelerates choosing you.
AI Enablement Package
Give your AI tools the context they need to represent your brand accurately.
Who it’s for
Marketing and leadership teams who want to use AI confidently but realize their brand and product information isn’t clearly defined or documented. Perfect for companies that have started experimenting with AI and aren’t getting consistent or accurate results.
Engagement format: Foundation-Building Program
AI can only produce quality output when it understands your business. We help you create the strategic documentation that trains your AI tools to think and speak in your voice—so every asset it creates sounds like you and stays true to your brand.
What’s included
- Company Overview & Brand Story* — concise narrative that defines who you are, what you do, and why it matters.
- Product & Service Summaries* — clear, structured descriptions for accurate content generation.
- Voice & Tone Framework — define how your brand speaks across different channels and asset types.
- Audience & ICP Profiles — detailed descriptions of your ideal customers and what motivates them.
- Competitive Landscape Summary — context your AI needs to position you correctly.
- Industry & Terminology Guidelines — ensure accurate and relevant use of language, data, and tone.
- Prompt Library Starter Kit — tailored examples for marketing, content, and partner enablement.
*Based on your existing messaging and positioning. Messaging and positioning refinement is available for an additional fee.
Outcomes
- A single source of truth your entire team—and your AI—can rely on.
- Consistent, brand-aligned messaging across every AI-assisted asset.
- Faster, higher-quality output from your marketing and content tools.
- Confidence that your AI represents your brand accurately, every time.
f.a.q.
You have questions. wE have answers.
No. Many clients start with one sprint or a single Academy course. If the assessment shows one area is strong, we won’t suggest work there.
Specs support the story; they shouldn’t be the story. Decision‑makers need a clear “why it matters” first. We make sure your technical depth reinforces a compelling narrative—so non‑engineers and engineers both say “yes.”
We separate channel, technology, and strategic alliances. We handle strategy + marketing; The ICN Group can handle channel strategy and operations. Together, it’s aligned and executable.
Yes. You can add doc reviews, coaching, or a follow‑on sprint when you’re ready—no lock‑in.
Start with the Free Assessment. It highlights your best starting point—Messaging, Launch, Partner, or Trust.
Our Promise to You.
No Upsell
If your assessment doesn’t flag a need, we won’t recommend the service.
tailored path
Every company has individualized requirements—we focus on what moves the needle for you.
Three ways to engage
Learn it yourself or have us help—both are built on the same proven frameworks.